AdSense Is Stupid When . . .

by Kamau Austin

There are times Google’s heralded ad affiliate program isn’t in your long term business interest. Oh no I said it!

AdSense isn’t the unstoppable revenue engine for every eBusiness. Before I am taken out and flogged by the eCommerce pundits – please let me explain what I mean in my defense.
Your Ad Here

I make revenues from AdSense at a very high click-through rate. I experience high click-through rates with AdSense without resorting to questionable tactics like tricking site users with photos (the AdSense trick and tip dujour).

So my perspective is from one who has made decent income from AdSense to fund aspects of his business like advertising seminars — and outsourcing to his virtual assistants. Yes, AdSense is a legitimate and significant revenue source. However evaluate AdSense with some type of balance.

By now you may have heard about people like Joel Comm’s six figure income with AdSense, or Jason Calacanis of Weblogs being on his way to generating 1 million dollars in AdSense revenue. Google’s Ad revenue sharing affiliate program for publishers certainly seems to be an eSales Nirvana for many webmasters.

But there are obvious and not so obvious times not to use AdSense ads on your sites. Let’s list – examine – and explain them below.

1. On Sales or Mini-sites

This is a no-brainer. If you are trying to sell a particular product that is important to your bottomline, you don’t want AdSense ads distracting your customers from either joining your email list, or hindering your site’s online sales process.

However I do see hybrid sites that are mini-sites or full scale eCommerce sites, with AdSense at the bottom of their pages. This might not be so bad since only 1% – 15% of your site visitors will either buy from you or fill out a form.

The thinking with this approach is you might as well make money from disinterested parties using up your server’s bandwidth.

2. SEO Business Sites

If your livelihood depends on search engine optimization or marketing for a living you might want to think twice about displaying AdSense Ads on your site. I can tell you this from personal experience. I once was on top of MSN for search engine marketing in my local area. I concentrated on my local area because I found people felt more comfortable hiring an eCommerce consultant locally.

One day my site fails totally out of the MSN index. After intense study I noticed that I obviously had a filter on my site from MSN.

I analyzed all the top ranking sites in MSN and noticed the only difference between me and the other top ranking sites was I had Google AdSense ads on my site. Someone at MSN felt that my AdSense ads, and perhaps to a less extent, my book on SEO, was getting a free ride in the MSN search engine database.

In fact I noticed that there were no sites with AdSense ads for at least the first 3 pages. Plus the sites with AdSense were only using 1 ad unit at the bottom of the home page (there were very few of them in the top 5 pages).

I knew it was strange to not have AdSense ads on the top Internet marketing sites. This prompted me to scan other industries where I noticed the same trend.

Many of the leading SEO gurus have sites that have been banned from the top listings by the search engines. It seems the more visible you become, the more of a target your sites are to the search engine auditors.

Some of my sites are still on the top of MSN with AdSense ads but that doesn’t mean they won’t also be targets in the future.

Let’s face the facts. MSN and Yahoo! have competing ad networks to Google’s, and this competitive situation is rife for a potential backlash against SEO sites with AdSense ads.

Many SEOs will point to exceptions to this position. However you have been warned!

Think about it, how long will MSN and Yahoo! sit back and watch SEO driven websites use their search indexes to fund Google? Did you know SEO in MSN and Yahoo(!) — is much easier to obtain.

Therefore optimized sites are creating an ad sales wealth transfer from MSN and Yahoo into the pockets of Google! It won’t be long before Yahoo! and MSN begin to devalue ranking on AdSense sites in their databases — if not outright ban them.

If you are in the search engine business stay search engine neutral, or create multiple sites for different search engines.

3. When AdSense Becomes Your Only Business Model

When you become so myopic in your thinking that you build a business solely on AdSense revenue — think again my friend. Why build a business solely on the largess of Google?

I don’t know if your realize it or not, but the sites making the real big AdSense money usually have a following that doesn’t depend on the search engines. Internet mavens like Chris Pirillo or Joel Comm have been on the Internet a while and have followings for their websites. Therefore they can consistently make six figures with AdSense.

These content powerhouses are an asset to Google and not the other way around. But do you think Google is going to sit back and watch just anybody make big bucks off of their top rankings?

If you do a search on most keywords you will notice many of the top ranking sites are news sites, .gov sites, or .org sites these days. The only exception is in industries where these sites don’t really exist like eCommerce industries (clothing, shopping, etc.).

No doubt in most industries you will notice a conspicuous scarity of AdSense sites in the top rankings. In other words don’t bet your future fortunes on AdSense.

An IPO based on projections of AdSense revenue isn’t in the future for the average eBusiness. Think of Google AdSense as supplemental income. Building a business solely on AdSense revenue isn’t just silly — it’s just plain stupid.

About This Author: Kamau Austin is the publisher of over ten websites. See more of his eCommerce and Search Engine Commentary can be found at: http://www.einfonews.com/ and http://www.searchengineplan.com/

Article Source – http://www.leadarticles.com/

Google’s Own AdSense Tips

by Richard Keir

Google is at least as interested as you are in having your ads perform well on your site. And they’ve gone to some work to provide the information you need to optimize your AdSense.

What’s fascinating to me is that apparently not everyone bothers to read their tips. And even some that do, fail to apply it.

That said, you need to be aware that simply using their tips doesn’t guarantee successful ads and decent CTR (Click Through Rate). How many times have you heard this? You have to test. You have to try alternatives and see what really works best for you, on your pages, with your content and your visitors. Test, test, test some more. Track your results, analyze them, try variations. Too many of us don’t test. We hear the mantra, but we don’t do the work.
Your Ad Here

First, let’s see if we can get an idea about location. (The graphic is included in the article on my site or you can take a look at it at the Google link included below) Generally, above the fold, at the top center of your content, below top navigation is the hottest location. Not immediately below which is good but not quite as hot. In a left sidebar, to the immediate left of primary content or below the primary content are also good. Most other locations are generally cooler.

Again, you need to test and you need to consider your users behavior – and their behavior may vary on different pages with different kinds of content. Google suggests that in some cases, such as articles, the best location can be at the end of the article. To quote Google, “It’s almost as if users finish reading and ask themselves, What can I do next?” Well targeted relevant ads right there can provide the answer.

Don’t blindly assume that sticking a nice big rectangle in the center above the fold will do it. It may, but depending on your content, it may annoy or inconvenience your users.

Users tend to focus on content, navigation and to a lesser extent graphics. Positioning your ads near these elements will often work well — if those ads are targeted to your visitors needs.

The top three performers among the Google ad formats are the 336X280 large rectangle, the 300X250 inline rectangle and the 160X600 wide skyscraper. Google reports that the wider formats tend to do better than the taller ones. One reason may be that these are, perhaps, easier to read since they have fewer line breaks and require less eye movement. But, you need to use formats that fit your pages well. Once again, you need to test, but redoing your pages to suit a particular ad format may not be a reasonable alternative and you may discover that a different format actually gets better results.

Now we come to color. Conventional wisdom says that colors which tend to blend into your content do better. Some go so far as to suggest that colors which make the ads look like part of the content are best. Personally, I think anybody really believes those ads are anything but ads, but who knows. Google suggests that you may find that colors that standout from your content do better – or maybe the opposite. This is absolutely an area where you need to test alternative color schemes. Going with the conventional wisdom usually works fairly well, but without testing you could be leaving a lot of money on the table.

Google allows you to have up to three ad units and one link unit on your pages. If you have long pages with lots of text, can only use small ad units or are in a niche with a large ad inventory, multiple units can pay off. Keep in mind that the way ad serving works is that the higher value ads are delivered to the first ad unit block encountered in your code. Always make sure that this first ad unit is displayed in the best location (yeah – test). You want the higher paying ads to be in the prime hot location on your page. Weaker locations can get the lower priced ads. And if none are available, then nothing will display unless you’ve included an alternate ad URL in your Google code. To maximize monetization you should be including alternate ad URLs, especially if you are putting multiple units on a page. The use of an alternate ad URL also eliminates the possibility of being served PSAs (Public Service Announcements). It’s your real estate, maximize your returns.

Nothing here is secret. Except for using the alternate ad URL, all of this information is available from Google’s Optimization Tips page – http://www.google.com/support/adsense/bin/static.py?page=tips.html . You can buy books and courses, visit a dozen forums and, in the end it comes down to what your visitors do on your site. The best you can get is general guidance. This means averaged outcomes over many sites, many types of content. If you are serious about doing whatever you can to really optimize your AdSense returns, there is only one thing to do – test. Whether it’s AdSense, opt-ins, copy, headlines – anything with a measurable outcome that you can track – then the way to improve is to test and keep on testing.

About This Author: Richard writes, teaches, trains and consults on business and professional presentations and eCommerce related matters. For more information on eCommerce sites and eCommerce site building visit http://www.building-ecommerce-websites.com/ – and you can find more articles at www.building-ecommerce-websites.com/articles.

Article Source – http://www.leadarticles.com/

Google’s AdSense Soon To Have New Rival?

by Michael Cheney

A large part of Google’s multi-billion dollar annual turnover comes from its nifty AdSense advertising program. The software enables website owners to drop in a piece of code to their pages that then serves advertisements provided by Google.

How Does Google AdSense Work?

It all works dynamically and the adverts that are displayed based on the content of the page. So if a website owner places the Google AdSense code on a page about holidays then holiday ads are delivered onto the page automatically by Google.

Everybody wins because when people click on one of the ads – the advertiser gets a visitor, Google can charge a rate for the clickthrough and the website owner who is serving the ad gets a share of this revenue.

It’s been an excellent model for all parties concerned and especially as Google has enabled even small website owners to take part which means accumulatively Google’s advertising real estate is absolutely vast.

Is The Monopoly Over?

But there may be trouble ahead for Google as, according to sources at CNETNews, Yahoo! is planning a very similar service to challenge Google’s.

The two search giants have been up against each in the search advertising arena already but it is only now that Yahoo! seems poised to launch a monopoly-breaking attempt on Google’s AdSense program.

This is all great news for smaller website owners as it means the two search goliaths will be vying to provide the best service and offering the best rates to compete for the lucractive ad space.

When Should You Accept Advertising On Your Website?

Well it’s a difficult call. Do it too soon and you risk deterring visitors from staying on your website. Do it too late and you’ll find that when you DO finally implement it people might not have seen it coming and they may leave your site in droves!

The best policy to adopt is, just like Google, to focus on RELEVANCE. Don’t bombard your visitors with advertisements that are totally unrelated to their needs or interests or totally separate to the content you provide on your website.

And remember – often times it can be better to foster relationships and trust with your visitors with one eye on the longer term view rather than hit them with ads to make a small amount of cash in the short-term.

About This Author: Michael Cheney is Author of The Website Marketing BibleTM. Take the Free 7-Part Course “Internet Marketing Made Easy” and get your free sampler of ‘The Bible’ here: www.websitemarketingbible.com/marketing/

Article Source – http://www.leadarticles.com/

The Truth – Adsense Click Fraud Can Not Be Stopped

by Joseph Tierney

Your probably reading this article because you use Google Adwords to bring traffic to your website, or your a click fraudster yourself, wanting to see what kind of information I have for you. Most of you click fraudsters will think that I have no idea what I am talking about, and that I do not know your methods. Well, trust me buddy, I KNOW ALL ABOUT YOU AND WHAT YOU DO.

If you are new to the click fraud scene, here is an example:

1. Scumbag puts Google Adsense ads on his website.
Your Ad Here

2. The scumbag then proceeds to cheat Google Adsense by creating false clickthroughs and impressions, in return earning him a pretty nice profit, because he isn’t even working on his website, just generating false traffic.

All of you people that run campaigns through Google Adwords are thinking, “This guy has no idea what he is talking about, Google has everything under control and they even state so publicly!”

WOW! What kind of pay per click company would admit that they DO NOT have click fraud under control? I wonder what would happen to their business immediately following that statement.

Estimates say that nearly 20% of all clicks for Adsense are illegitimate. In my honest opinion I believe this number to be around 30-35% from some of the things I have seen.

How Are They Doing It?

There are a number of ways that people are cheating, including the ‘click groups’ from India that click on your ads for you and create big pay checks as long as you pay them their $0.50 an hour so they can buy bread for their family.

But I’m going to show you the technical way that Google Adsense is cheated, not poor people clicking ads. I’m talking about extremely smart programmers that create hitbots to cheat Adsense. And, no, I’m not talking about that piece of garbage ‘CACA’ or Clicking Agent that you find on Google. I am talking about Private programs and scripts that are only used by private groups.

How Do These Scripts Get Away Undetected?

Simple, let’s actually take a look at Google’s click fraud protection (This is what I have summed up, I seriously don’t believe they have anything other protection because people are still cheating using these methods as you read this article.)

If you actually take a look at Google’s Adsense code when it is on your webpage you will find the URL that is used to retrieve ads. (Right-Clck your ad Iframe and click ‘View Page Information’ or something similar.)

Here is an example of the URL that you will find:

http://pagead2.googlesyndication.com/pagead/ads?client=
ca-pub-2521202633232871&dt=1124847235453&lmt= 1124631699&format=468x60_as&output=html&url=
http%3A%2F%2Fwww.yoursite.com%2F&color_bg=
ECF8FF&color_text=000000&color_link=0033FF_url=
0033FF&color_border=DDAAAA&cc=59&u_h=768&u_w=1024&u_ah=
738&u_aw=1024&u_cd=32&u_tz=-240&u_java=true

Now let’s decode this up a little bit, shall we?

client=ca-pub-2521202633232871 – Your client code, this tells Google who to assign the click-through money to.

dt=1124847235453 – Javascript, if you use the command google_date = new Date(); document.write(google_date.getTime())— Which generates 1124847235453.

This shows you the number of milliseconds since midnite January 1, 1970. This is what seems to be Google’s biggest automated proxy clicker fraud prevention. Doesn’t seem too hard to generate with 2 lines of code now does it?

lmt=1124631699 – The last time your webpage was updated. LMT stands for Last Modified Time, pretty easy Javascript to generate this one too – document.write(document.lastModified); — Which generates 1124631699.

(Notice I’m skipping a bunch, that’s because they are just showing the type of ad, colors, and size that you are using.)

cc=59 – Seems to be some random number based on the screen width, height, and color scheme. I’ve seen this number go from 20 all the way up to 400. I’m sure they don’t use this to reliably track click fraud.

u_h=768 – Height of your screen settings.

u_w=1024 – Width of your screen settings.

u_ah=738 – Your available screen height.

u_aw=1024 – Your available screen width.

u_cd=32 – Color scheme on windows, e.g. 32-bit.

u_tz=-240 – Your monitor refresh rate or something else that isn’t important, I’ve never seen it not -240.

u_java=true – Just seeing if you have java enabled.

There are some other variables that are sometimes in the URL such as ‘u_his=’ this means how many pages you have visited since you started up your browser. There’s also some MIME type checks and how many plugins you have installed, but these variables come up very rarely. I think they are only meant for Netscape/Firefox browsers.

Now that we have ‘decoded’ the supposed unbeatable Google Adsense code, what do you think about click fraud? You still think it is rare?

After randomizing all the data and sending an automated query to their Adsense URL, all the scumbag has to do is parse out all of Google’s click URL’s and click one of them, giving him a click through. This can all be easily faked with even a Visual Basic program. A newbie programmer could in-fact cheat Google Adsense without much knowledge.

They beat the javascript code detection but doesn’t Google use cookies so they can’t do this?

No, Google does not use cookies for Adsense.

Well what about IP-tracking? Someone can’t have that many proxies!

There are click groups that leave these programs running on their computer. They each randomly click each other’s URL’s automatically. The person running the program doesn’t even have to do anything, but he is still contributing to the success of their group and himself.

Does that sound too far-fetched? I am telling you that there are click groups that do this now and have been since the old Linkshare PPC days in 1999. Yes, if you were an advertiser on Linkshare back around 1999-2002, you got raped.

And that isn’t all. I have read on the internet that there is currently over 100,000 people infected in the United States alone with trojan proxy servers. These proxy servers run on random ports so that Google can’t just do a simple port 8080 or 80 check on it to see if it’s a proxy. The majority of these proxy servers are used for credit card fraud, but a lot of them are also used to cheat Google Adsense and other pay per click programs. These proxies are at-home users that look like normal dial-up, cable, and dsl users from all across the world, but mainly United States. There is no way to prove that they are a proxy.

Random User-Agent strings is another tactic that is often used by click fraudsters. This makes Google think that a lot of different browsers are clicking the links, just keeping them further from finding out the truth.

On a side note, you may be thinking that the new Yahoo! pay per click program may be the way to go. I checked into their protection and guess what? They are only using ONE of Google’s protections and that is the Javascript GetTime. They are still in Beta though and this may change, but who knows?

To the cheaters: The benefits of cheating are short. Eventually you will be caught for what you are doing and maybe even sued by Google. There is a ton of money to be made legally with Adsense and I suggest that you stop cheating. Who am I to tell you to stop? I use to be one of you! Back when I was 13-14 I was making programs like the ones you guys are using now. You guys probably used one of my programs at one time. I am happy to say that those days of mine are all in the past now, and I am making a good amount of money legally with Adsense and other affiliate programs. Work hard guys and you will reap the benefits 100 times what you make cheating.

To the advertisers: You people that use Google Adwords now see that it is actually not very hard to cheat you out of your money, so be careful and make sure that you use a click fraud protection script such as ClickDefense. To lower most of your click fraud, just don’t put your ads in the Content Network, only stay on Google’s sponsored search results. Only Google gets paid when someone clicks the search results sponsored ads and nobody wants to cheat to make Google anymore money do they? Check the stock, it’s currently at 279.58 a share.

To summarize my article I just want to state that no one should use this information for cheating Adsense and I am not responsible for your actions if you choose to do so. You will be caught because Google will evolve and get smarter, eventually.

About This Author: Joseph Tierney is 2005 high school graduate, internet marketer, and surfer. He runs the Auction Fraud Protection website – http://www.stopauctionfraud.com/

Article Source – http://www.leadarticles.com/

6 Easy Ways to Increase your Adsense Revenue

by Scott Patterson

How much revenue do you generate from Google Adsense?

Recently there has been a lot of discussion about people who earn over $10,000 a month just from Adsense. Furthermore, there are rumors of a few individuals who earn over $1 million a year just from using the power of Google advertisements.

So what is Google Adsense and how can you use this program to earn a six-figure income?

About two years ago, Google created this program to help websites to monetize their web-traffic.

Here’s how it works:

Webmasters obtain a special code from Google which then displays targeted ads on their website. Whenever a visitor clicks on one of these ads, the webmaster earns a commission. Unlike other online businesses, there is no selling involved. All you need to do is get people to click on the ads.

Although this is an excellent way to generate an income, many websites are not effectively maximizing their Adsense potential. As a result, they are leaving a lot of cash on the table.

The question is how can you increase your Adsense revenue without increasing the number of web visitors?

The key to earning an income with Google Adsense is to have your ads match the rest of the site, making them look like part of your content. Your focus is to avoid having the Adsense blocks look like blatant advertisements.

The following are six ways that you can do this and increase your revenue at the same time:

1) Find the right place- Most website visitors read content that is in the middle of a webpage. As a result, the best place to put your Adsense block is in the top part of the page, at the beginning of your web content. You want to weave the Google Ads into your web content to give the appearance that they are extra links which expand on the information of the page.

2) Use the Large Rectangle-With Google Adsense, you have the option of picking different ad formats. Most of the time people opt to use the Leaderboard (728×90) or Wide Skyscraper (160×600) style ads. Unfortunately, this is the wrong choice, because both look like blatant advertisements. Instead smart webmasters have found that using the Large Rectangle (336×280) yields the best amount of click-thrus.

3) Ditch the border- Many people experience a sharp increase in Adsense revenue when they changing their border. What they change is very simple…they get rid of the border on their Adsense blocks. This is another way to make the advertisements look like useful web content.

4) Adapt the font- Whenever you write content, it should be the same font size and style as your Google Adsense block. This will help make it appear that the advertisements are a natural part of your website.

5) Match the colors- In addition to changing the fonts, you also should match the colors of your website. For instance, if your content is written in black, and your hyperlinks are blue, then the Adsense blocks should also be the same color. Again, this helps the advertisements appear to be normal web content.

6) Don’t have too many distractions- On a webpage, it is important to give web visitor a limited number of options. By having too many links and graphics, the web visitor might go to a section that doesn’t help increase your profits. While it is important to inform and entertain your web visitor, it is also vital that you monetize your site. So if the main focus of your site is to earn an income through Google Adsense, then get rid of all non-essential links and graphics.

By taking the time to implement these six simple steps, you’ll see a dramatic increase in the click-thru ratio of your ads. If added to all of the content of your site, your Adsense income will skyrocket!

About This Author: Scott J. Patterson earns over $12,000 a month, mostly through Google Adsense. To read about this and other home businesses you can try, download his fr*e ebook, The Secret-Guide to Home Businesses: www.duncemoney.com/adsense.html

Article Source – http://www.leadarticles.com/

Do You Want To Increase Your Google Adsense Revenue?

– By: Scott Patterson,

How much revenue do you generate from Google Adsense?

Recently there has been a lot of discussion about people who earn over $10,000 a month just from Adsense. Furthermore, there are rumors of a few individuals who earn over $1 million a year just from using the power of Google advertisements.

So what is Google Adsense and how can you use this program to earn a six-figure income?

About two years ago, Google created this program to help websites to monetize their web-traffic.
Your Ad Here

Here’s how it works:

Webmasters obtain a special code from Google which then displays targeted ads on their website. Whenever a visitor clicks on one of these ads, the webmaster earns a commission. Unlike other online businesses, there is no selling involved. All you need to do is get people to click on the ads.

Although this is an excellent way to generate an income, many websites are not effectively maximizing their Adsense potential. As a result, they are leaving a lot of cash on the table.

The question is how can you increase your Adsense revenue without increasing the number of web visitors?

The key to earning an income with Google Adsense is to have your ads match the rest of the site, making them look like part of your content. Your focus is to avoid having the Adsense blocks look like blatant advertisements.

The following are six ways that you can do this and increase your revenue at the same time:

1) Find the right place- Most website visitors read content that is in the middle of a webpage. As a result, the best place to put your Adsense block is in the top part of the page, at the beginning of your web content. You want to weave the Google Ads into your web content to give the appearance that they are extra links which expand on the information of the page.

2) Use the Large Rectangle–With Google Adsense, you have the option of picking different ad formats. Most of the time people opt to use the Leaderboard (728×90) or Wide Skyscraper (160×600) style ads. Unfortunately, this is the wrong choice, because both look like blatant advertisements. Instead smart webmasters have found that using the Large Rectangle (336×280) yields the best amount of click-thrus.

3) Ditch the border– Many people experience a sharp increase in Adsense revenue when they changing their border. What they change is very simple…they get rid of the border on their Adsense blocks. This is another way to make the advertisements look like useful web content.

4) Adapt the font- Whenever you write content, it should be the same font size and style as your Google Adsense block. This will help make it appear that the advertisements are a natural part of your website.

5) Match the colors– In addition to changing the fonts, you also should match the colors of your website. For instance, if your content is written in black, and your hyperlinks are blue, then the Adsense blocks should also be the same color. Again, this helps the advertisements appear to be normal web content.

6) Don’t have too many distractions- On a webpage, it is important to give web visitor a limited number of options. By having too many links and graphics, the web visitor might go to a section that doesn’t help increase your profits. While it is important to inform and entertain your web visitor, it is also vital that you monetize your site. So if the main focus of your site is to earn an income through Google Adsense, then get rid of all non-essential links and graphics.

By taking the time to implement these six simple steps, you’ll see a dramatic increase in the click-thru ratio of your ads. If added to all of the content of your site, your Adsense income will skyrocket!

Scott J. Patterson is a self-proclaimed Dunce, yet last month he earned $12,124 from one of his online businesses. To find out how YOU can do the same, download his fr*e ebook- The Secret-Guide to Online Businesses: www.duncemoney.com/adsense.html

Article Source – http://www.leadarticles.com/

How Not To Lose Your Adsense Account

By: Karen McCarthy,

Is everything making sense so far? If not, I’m sure that with just a little more reading, all the facts will fall into place.

Google, being the undisputable leader in search engines from then until now, is placing a high importance on the quality and relevancy of its search engines. Most especially now that the company is public property. In order to keep the shareholders and users of its engines happy, the quality of the returned results are given extreme importance.

So for those who are thinking of getting a career in Adsense, do not just think of the strategies you will be using to generate more earnings. Consider some things first before you actually get involved.

Hidden texts. Filling your advertisement page with texts to small to read, has the same color as the background and using css for the sole purpose of loading them with rich keywords content and copy will earn you a penalty award that is given to those who are hiding links.

Page cloaking. There is a common practice of using browser or bot sniffers to serve the bots of a different page other than the page your visitors will see. Loading a page with a bot that a human user will never see is a definite no-no. This is tricking them to click on something that you want but they may not want to go to.

Multiple submissions. Submitting multiple copies of your domain and pages is another thing to stay away from. For example, trying to submit a URL of an Adsense as two separate URL’s is the same as inviting trouble and even termination. Likewise, this is a reason to avoid auto submitters for those who are receiving submissions. Better check first if your domain is submitted already an a certain search engine before you try to submit to it again. If you see it there, then move on. No point contemplating whether to try and submit there again.

Link farms. Be wary of who and what are you linking your Adsense to. The search engines know that you cannot control your links in. But you can certainly control what you link to. Link farming has always been a rotten apple in the eyes of search engines, especially Google. That is reason enough to try and avoid them. Having a link higher than 100 on a single page will classify you as a link farm so try and not to make them higher than that.

Page rank for sale. If you have been online for quite some time, you will notice that there are some sites selling their PR links or trading them with other sites. If you are doing this, expect a ban anytime in the future. It is okay to sell ads or gain the link. But doing it on direct advertisement of your page rank is a way to get on search engines bad side.

Doorways. This is similar to cloaking pages. The common practice of a page loaded with choice keyword ads aimed at redirecting visitors to another “user-friendly” page is a big issue among search engines. There are many seo firms offering this kind of services. Now that you know what they actually are, try to avoid them at all costs.

Multiple domains having the same content. In case you are not aware of it, search engines look at domains IP’s, registry dates and many others. Having multiple domains having the same exact content is not something you can hide from them. The same goes with content multiplied many times on separate pages, sub domains and forwarding multiple domains to the same content.

Many of the above techniques apply to most search engines and is not entirely for Google only. By having a mind set that you are building your Adsense together with your pages for the human users and not for bots, you can be assured of the great things for your ads and sites.

Not to mention avoiding the wrath of the search engines and getting your Adsense and site account terminated altogether.

That’s the latest from the Adsense authorities. Once you’re familiar with these ideas, you’ll be ready to move to the next level.

About the Author: Karen McCarthy is owner operator of the SKP Advertising network. Her main interests are in supplying free advertising to all her members. http://www.skpmas.com/

Article Source – http://www.leadarticles.com/

Easy Ways to Make Money Blogging

Submitted By: Danny Warner on 2006-07-18

Now that blogging seems to be in full swing, there’s a predominant question in every blogger’s mind – how do I make MORE money blogging?

The blogging world is a gold mine for the person who knows what he is doing. Tips and techniques can be shared and methods learned for making money with blogs , however, you cannot make money Blogging until you start trying. So, the first thing to do is plunge straight in and start trying to monetize your blog.

Ads ads and more ads:

If your blog is catering to a niche market and you are providing valuable content, there is an easy way to make money blogging – sell ad space! Even large corporations are on the lookout for ad space on blogs that have a good following. After all, Blogs are all about public opinion. If you let others advertise on your blogs with banner ads, sponsor ads, solo ads and classifieds, you can start earning money by blogging.

Google AdSense is another attractive option if you want to make money blogging. Google’s Adsense program makes it easy to advertise on your Blog. You get paid for every time someone click on an adword campaign located on your blog – not a bad way to subsidize your blogging income!

Endorse, promote and link:

‘You rub my back, and I rub yours’. Joint venture marketing is a powerful marketing strategy. By entering into joint venture, you basically promote or endorse certain products. The profits from these sales are split. If you have a loyal following a joint venture is easy because people want to JV with you.

Affiliate marketing is another way in which you can make money blogging. When you come across a product that is related to your blog recommend the product to your readers by linking to it. If they click the link and a sale takes place, you get a percentage of the profit. Some products can really make you a lot of money.

The membership model:

If you own a blog that provides quality content, you can think of converting it into a membership based blog. Once you have hooked your readers on your blog content, they will find it difficult to stop reading your blog. If you make your blog a paying member’s only blog they will pay to gain access. However, this can be done after you have established your blog and convinced readers that your blog is worth paying for.

Convert Blog into E-Book:

Sell your blog content in more ways than one by converting them into e-books. If you cater to a niche market, there usually is a great demand for an ebook on the topic. Converting your blogs into content that can be sold will help you earn extra money blogging.

Ask for money:

You do not have to pound away at your keypad for free. If you have a blog that caters to a need or fights for a cause, do not hesitate to ask for a little monetary appreciation.

Recently, one blogger was able to leave his day job for ‘uniterrupted Blogging’ by cashing in on donations sent by his supportive readers.

If you have decided that you are blogging for money, do so whole heartedly. Place your Ads where people can see them, not in some half-hidden corner. If you are asking for a donation, ask loudly, don’t just leave an add or donation button sitting on your blog half-heartedly. There is no need to feel apologetic or defensive about making money from your blogs. After all, if you have started a blog that gives people something they want, you have every right to get paid.

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Must Know Secrets for Using Keywords with Blogs

Submitted By: Danny Warner on 2006-07-18

If you’re interested in using the power of blogs to make loads of cash quickly and easily then you need to get to know the process of keyword research. Once you’ve decided on a topic for your moneymaking blog, and picked some products that are relevant to the topic, you’ll need to do keyword research to drive traffic to your blog.

Keywords are the words that people type into a search engine to find things online. They can be single words like “marketing” or a phrase like “internet marketing tips.” Internet search engines list websites based on keywords and using important keywords on your blog will help drive traffic to your blog. More traffic means more readers and more reader’s means more money for you.

Determining your keywords is actually the process of deciding “If I were a person looking for the affiliate products I am promoting, what keywords would I use in a search engine?” The process requires a bit of intuition and out of the box thinking. When you target keywords to your topic, search engines will send traffic to your blog for free.

Start with creating a list of keywords that are relevant to your blog topic. The best way to do this is to brainstorm on a piece of paper. Write down every term that comes into your mind related to the topic. If you hit a wall, you can find websites selling similar products, and then use the ABAKUS reverse keyword generator to see what terms they are using.

Once you have an extensive list to work with, you’ll need to analyze your keywords. Set up a spreadsheet with five columns: Keyword, # of Searches (Demand), # of Sites (Supply), Demand/Supply Ratio and Max bid. Take your keyword list to a keyword research tool such as Yahoo Search Marketing. This tool will tell you how many times your keywords have been used in the Yahoo search engine. Although Yahoo receives less searches per month than Google, this tool will give you a good idea on whether or not a keyword is popular.

Yahoo Search Marketing will also suggest keywords that are related to the word that you typed in. Add any of these words to your master list if they are relevant to your blog topic. At this point, your list of keywords will be very long. Make a note next to each keyword of how many searches it received in the last month. From this point on, you’ll be focusing your efforts on only the keywords that have 5000 or more search results. These keywords and the number of searches will go in the “keyword” and “demand” columns of your spreadsheet.

To find the supply for each of the keywords, you’ll need to visit Google.com. Do a search for each of the keywords on your spreadsheet. The search results will show in the upper right hand corner how many total websites are using that keyword term. This will show the “demand” for the keyword, so make a note in the appropriate column.

The “demand/supply ratio” will allow you to figure out which keywords have high demand and low supply. To calculate the ratio, divide the supply column by the demand column. Look for the keywords with the highest ratio and highlight them on your list.

The final step is to find the max bid for the keywords terms in pay per click systems. You can use Yahoo Search Marketing again to find what people are bidding per click for advertising on your targeted keywords.

Once you’ve completed your spreadsheet and found the relevant keywords, remove any products that have keywords with too low of a supply/demand ratio. After this process, you’ll have a targeted keyword list to start creating a profitable blog.

Submit Articles: http://www.articleblotter.com/

Must Know Secrets for Using Keywords with Blogs

Submitted By: Danny Warner on 2006-07-20

If you’re interested in using the power of blogs to make loads of cash quickly and easily then you need to get to know the process of keyword research. Once you’ve decided on a topic for your moneymaking blog, and picked some products that are relevant to the topic, you’ll need to do keyword research to drive traffic to your blog.

Keywords are the words that people type into a search engine to find things online. They can be single words like “marketing” or a phrase like “internet marketing tips.” Internet search engines list websites based on keywords and using important keywords on your blog will help drive traffic to your blog. More traffic means more readers and more reader’s means more money for you.

Determining your keywords is actually the process of deciding “If I were a person looking for the affiliate products I am promoting, what keywords would I use in a search engine?” The process requires a bit of intuition and out of the box thinking. When you target keywords to your topic, search engines will send traffic to your blog for free.

Start with creating a list of keywords that are relevant to your blog topic. The best way to do this is to brainstorm on a piece of paper. Write down every term that comes into your mind related to the topic. If you hit a wall, you can find websites selling similar products, and then use the ABAKUS reverse keyword generator to see what terms they are using.

Once you have an extensive list to work with, you’ll need to analyze your keywords. Set up a spreadsheet with five columns: Keyword, # of Searches (Demand), # of Sites (Supply), Demand/Supply Ratio and Max bid. Take your keyword list to a keyword research tool such as Yahoo Search Marketing. This tool will tell you how many times your keywords have been used in the Yahoo search engine. Although Yahoo receives less searches per month than Google, this tool will give you a good idea on whether or not a keyword is popular.

Yahoo Search Marketing will also suggest keywords that are related to the word that you typed in. Add any of these words to your master list if they are relevant to your blog topic. At this point, your list of keywords will be very long. Make a note next to each keyword of how many searches it received in the last month. From this point on, you’ll be focusing your efforts on only the keywords that have 5000 or more search results. These keywords and the number of searches will go in the “keyword” and “demand” columns of your spreadsheet.

To find the supply for each of the keywords, you’ll need to visit Google.com. Do a search for each of the keywords on your spreadsheet. The search results will show in the upper right hand corner how many total websites are using that keyword term. This will show the “demand” for the keyword, so make a note in the appropriate column.

The “demand/supply ratio” will allow you to figure out which keywords have high demand and low supply. To calculate the ratio, divide the supply column by the demand column. Look for the keywords with the highest ratio and highlight them on your list.

The final step is to find the max bid for the keywords terms in pay per click systems. You can use Yahoo Search Marketing again to find what people are bidding per click for advertising on your targeted keywords.

Once you’ve completed your spreadsheet and found the relevant keywords, remove any products that have keywords with too low of a supply/demand ratio. After this process, you’ll have a targeted keyword list to start creating a profitable blog.

Submit Articles: http://www.articleblotter.com/