Month: June 2010

In this article we discuss signature files and their uses.

A sig file ( signature file ) is a short bio of yourself. It contains your url and email address.

Signature files have got tremendous use in Web Marketing. It goes along with every email and proclaims who you are and what knowledge you have and what you sell.

This is a sig file which goes out with email I send.

Zodiac Computers = G Kumar
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Sidereal Astrology & Yogic Psychology Expert
Get your free Astronumerology Report

http://www.eastrovedica.com/

Hotmail.com was one site which came up due to Viral Marketing. The message ” Get your free email with
Hotmail.com” spread like a virus and within 18 months Hotmail has 30 million registrants. This is what the sig
file can do. If you give a freebie, you can add that too in the sigfile. In my sig file I offer a free Astronumerology
Report & so many at least 50 percent of the receipients do visit my website.

If you are using Outlook Express, you can set up a Sig File. You can go to Tools on the Main Menu, click Options, click Signatures and design a sig file and devise in such a way that this sig file goes out with every email that you send.

Ezine Ads

Ezine ads are the most costefficient way of advertising. What is advertising, after all ? It is Salesmanship-In-Print! Ezines do not charge much when compared to banner ads and express search engine submissions. For a nominal price, you can have your ads blasted to thousands of the ezine’s subscribers.

If you have an ezine, you can swap ads with other subscribers. If your ezine has a subscriber base of 1000 and if you want to swap ads with another ezine which has a subscriber base of 2000, you can do a 1:2 ratio.

Adcopy writing is an art. The first and foremost principle to bear in mind is get the attention of the reader. The ad copy headlines should be attractive and should catch attention. You have to focus on the ‘you’ benefits, that is what how the customer will benefit from purchasing your products. You convince him about his benefits and he will definitely buy your product. My ad which pulled in a lot of subscribers runs like this

—>>>FREE Ezine Ads For YOU!<<<---
Ezine advertising is the BEST way to maximize the potential
of your business! Get 1 FREE ad in the Z Files ! Please click
on this link mailto:info@eastrovedica.com?subject=subscribe url – http://www.astrologiavedica.com/

In this ad I tell the consumer how he will benefit by subscribing to my ezine.

Article Banks

Article Banks are “Banks” where articles can be deposited. In our last article we had given the email addresses of the article announcers.

Here we give the links for submitting it online.

http://opportunityupdate.com/articles – Articles dealing with Marketing,
computers, business, promotion, web design and the art of writing can be posted on this site.

http://www.ultimateprofits.com/ – A good marketing site with a lot of marketing
tips.

http://www.selfgrowth.com/ – This is a site which deals with Self-development and they have a 60000
subscriber base. Provided your articles are good, they will publish your articles which are posted on their site !

http://www.ideamarketers.com/ – They will market your articles and have got a good affiliate program.

www.promoloop.com/submissioncriteria.html – Articles dealing with Business & Promotional

http://www.webmasterslibrary.com/ – You can submit articles on Web Design, Web Copy, tutorials, interviews & tips to this nice site.

http://www.topten.org/ – This site send daily newsletters You can submit your articles to them. They publish
Quotes and marketing tips. They have a large subscriber base.

http://www.marketing-seek.com/ – Two Web Marketing experts are the brains of this site. They are publishers
of 10 ezines belonging to 10 categories!

Article Swaps

You can swap articles with other writers who has ezines.

Last month I swapped articles with Dr Rajesh Kotecha of http://www.chakrapaniayurveda.com/. He published mine and I pubished his.

Ebooks are electronic books used as a promotional tool on the Net to get traffic and to boost sales. They are
educational tools and can be of immense benefit to newbies.

Creating an ebook is sound marketing wisdom. Dont be put off by the inhibiting thought that you cannot write. Such a statement is far from truth. You can write and you can write your way to glory. Create an ebook about your area of expertise and offer it free to visitors of your site !

So, after you have created your eBook, how do you go about promoting it?

First offer it free to people who you are in contact with online. Include it in your sig file in, your email discussion lists, especially those active groups that are geared towards eBooks such as:

mailto:Ebook_News-subscribe@onelist.com

mailto:AnEbookChat-subscribe@onelist.com

Submit your eBook to as many directories as possible. Here are a few directories that you can start off with if your eBook is free .

http://www.softseek.com/submit/index.html
http://ebooks.searchking.com/
http://www.ebooksnbytes.com/
http://www.the-ebook-directory.com/
http://ebookshop.bizland.com/

If your intention is to sell your eBooks, you can sell them at the following eBook sites:

http://www.ebookshoppe.com/
http://www.ebooksonthe.net/
http://www.mypublish.com/
http://www.amazon.com/

You have to understand that this electronic medium is very effective and we hope this gives you some ideas on how to promote your eBooks !

You can submit your articles to Article Wisdom, Article Gnosis, Eastrovedica and also to these http://Article Submission Centers

If your marketing plan does’nt include writing, better incorporate it immediately. The whole Net belongs to writers. Isn’t the Web an Information Encyclopaedia? All people want content and you better give quality content to be recognised amongst the multitude. Your web site must have good content, something original and unique.

Now here we focus on using writing skill as a marketing tool.

The place where you can deposit your articles on the Web is called an article bank. You can post your articles to these article banks. You will be surprised that many people read your articles, visit your site and subscribe to your newsletter. They may hire you or pay you for your future articles! This is FREE ezine advertising and you can save thousands of dollars which otherwise would have gone to marketing !

You can write copyright info and bio on every article you submit and in some article banks you can include your photo.

I used to visit http://www.writingtree.com/ and post my articles there. This is a site which encourages writers. Writing is an art and this is recognised by this site.

You have to market your articles. For this you can design a web page like www.eastrovedica.com/html/articles.htm and link all the articles into an article bank. It gives the visitors option
to read any of your articles.

Another good site where you can submit your articles is http://www.selfgrowth.com/ – Their newsletter is pretty successful with a large circulation base. Your article may be published by them if they like it.

I always submit my articles to http://www.marketing-seek.com/ They have ezines dealing with a lot of subjects despite the fact that they concentrate on marketing. You can get your articles published in their ezines.

You can open a new Web page and publish your article in yourSite. I wrote an article on Pranic Therapy and published it recently on my site. To see how I have done it, click on this link http://www.eastrovedica.com/html/pranic1.htm

The reason for publishing your article on your website is that some sites which have a Web Page called Submit Article want it to be published on the Web. They ask for the url where the article can be found.

When I wrote Vedic Astrology Lesson 4, I instantly published it on the Web due to these Submit Article websites needing one to do that. My Web Page http://www.eastrovedica.com/html/va4.htm became an instant hit !

Publish or perish ! Use your Nature-given talent to write and write your way to the top. Dont let the inhibitions in the mind block you from being a successful writer. Dont let age prevent you from writing !

Chaucer at Woodstock with the nightingales,
At sixty wrote the Canterbury Tales !
Goethe at Weimar, toiling to the last,
Completed Faust when eighty years were past !

On the Net, Content is King and Email is Queen. Take advantage of this equation. People are ready to pay for branded content !

In our earlier articles, we dealt with the wisdom of creating an Ezine and distributing it.

How do we do it? There are softwares available for bulk mailing.

One of the popular Group Mailers is the Aureate Group Mailer. It is capable of 650000 emails in one hour. I use this excellent Software which goes to 14500 subscribers of my Free Ezine, The Z Files ! You can click on this link to get it.

http://www.shareasale.com/r.cfm?B=3939&U=49503&M=1465

Another software you can use for the purpose of submitting your Articles, free ezine ads and ezines is the Ezine Announcer. You can Get it at this link

http://wetrack.it/eza/af.cgi?362

Site submission is also important. You can submit your site to 100 search engines at one click using an Automated Submission Software. Click on this link

http://www.submitplus.com/scripts/affiliates/clickthru.cgi?id=zodiac20

If you want more data about writing, you can go to about.com which has a forum for freelance writers and screenwriters. Just type “writers” and you will be stunned at the information you get.

A website where you can deposit your articles is called an article bank. Dont think all sites pay you for your articles. Only one site in my list pays at 2 cents per click. With that sort of money you cant become a millionaire instantly. You have to place copyright info and a bio on each article. Many will read your articles, subscribe to your Zine, write to you, visit your site, hire you or pay you for future articles !

If you dont have enough articles for your ezine, you can visit an articles bank. Even if you dont have the time to write you can do the same. These article banks allow you to use articles from their sites!

Marketing these articles is difficult. If you design a page on your website, you can link the artilcles you have deposited into an article page.

Here we are giving the names of some article banks for you to use.

1) http://www.themestream.com/ – This site will receive all your articles. They have a newsletter and your articles may be published there.

2) http://www.topten.org/ – This site sends out daily newsletters and you can publish coaching tips and quotes.

3) http://www.ideamarketers.com/ – This site will market your articles for a small fee.

4) http://www.top7business.com/ – If you post your articles to this site. it will definitely bring in a lot of traffic.

5) http://www.makingprofit.com/ – This is another site you can submit your articles to.

6) http://ezinearticles.com/ – Different categories have been given and you can submit your articles to any of them.

10) http://www.writebusiness.com/ – A business articles directory.

Happy writing !

You can submit your articles to Article Wisdom, Article Gnosis, Eastrovedica and also to these Article Submission Centers

The Three ideas of Reason in Kant are

The Relative Universe
The Relative Ego
The Relative Supreme

They are known as the Three Perpetual Symbols in Aurobindo. They exist as Symbols in the Universal Mind.

At the subatomic level, the invisible realm, many things are happening. The Electron is both a particle and a wave. Matter, at its subtlest level, is the Vaccum State.

The best use one can get from symbols is a description of Reality, maximal and incomplete. Symbols and experience are part of Eastern Mysticism. One should go beyond symbols into the realm of experience.

Consciousness is like a mirror and it is filled with the perceptions of the outer world and never experiences its true nature. Go beyond Symbolisms and experience the Self !

Buddha and Sankara thought the world to be false and miserable and escape from it was the only wisdom. But then the world is Self, the world is God, the world is Bliss, prajna prasrutha purani , Omnipotent Wisdom became this world. It is our wrong relationship with the Divine in the world which is the misery and our perception of the world through the mentalised ego which is the suffering !

When the Mirror views its own image
This Universe becomes visible !
True vision is not in thee
Infested as thou art with the negative elements !
Hence, Erase the Ego !

Once the Ego is erased, the world will be seen in its Reality !

Gary Zukav says in his magnum opus, the Dancing Wu Li Masters, that in the realm of particle physics, forever newly created realities are formed !

For instance, when a pi meson interacts with a proton, a neutral meson is produced. ( Meson – medium weight particle ) and a Lamda particle

Pi + p = K + L

Also formed is a pi meson and a proton !

Pi + p = K + L + Pi + p

So in the subatomic realm, newly created realities are formed.

Particle Physics explains this formation of Pi meson and proton from the interaction, as products of Kinetic Energy !

The subatomic world is characterised by an continual process of creation, transformation and annhihilation of particles, where mass is converted into energy and energy is converted into mass. Newly created realities are formed.

The quantum physicists have reached the mystics who proclaimed that all this is the Cosmic Dance, the dance of subatomic matter, symbolised in Eastern Literature as the Dance of Lord Shiva, the lord of the dancers worshipped by the Indians !

“Those who are not shocked by the quantum theory have not understood it fully”, said Neils Bohr. What happens in the invisible subatomic realm is not known to Newtonian Physics !

“The stuff of the world is Mind stuff”, said Aurthur Eddington. The course of an electron is uncertain, said Heisenberg. Matter is both solid-like and idea-like, averred De Broglie and Schroedinger.

“What we observe is not Nature herself, but Nature revealed to our method of questioning ” declared Heisenberg.

Quantum Physics is talking mystic language and has reached Transcendental Physics, which maintained that the Universe is a Universe of appearance, hiding behind it the Omnipresent Reality !

he New Physics radically changed the thinking of the scientist. Space and Time are not separate, they are one.

Heisenberg’s Uncertainty Principle states that the course of an electron is uncertain and cannot be predicted. Given a beam of electrons, the probabilistic distribution can be predicted, but not the course of a single electron !

Newtonian laws do not apply to the invisible subatomic realm. The Uncertainty Principle undermines the Mechanistic Model of the Universe, created by a Designer.

The Law of Complementarity, the Matter-Wave Hypothesis, the Schrodinger Wave Equation, the Uncertainty Principle – all these laws indicate that the New Physics has reached the First Science or Transcendental Physics, which maintains the the Universe is a Universe of appearance, behind which hides the Indestructible Reality !

Left Hemisphere of the brain deals with the Scientific, the Analytic

Right Hemisphere deals with the synthetic, the philosophic, the poetic.

Man has two types of Mind, Rational Mind, the scientific and the Intuitive Mind, the Philosophic.

So far, before the Copenhagen Interpretation of Quantum Mechanics ( 1927), Physical Science had ignored the right hemisphere and had given priority to the Left Hemisphere. It is only after the quantum revolution initiated by Max Planck, De Broglie, Schroedinger, Heisenber, Pauli, David Bohm and others, that the New Physics gave the right hemisphere its due.

“Poetry should initiate us unto Philosophy ” said Plutarch. The great poets of yore indulged in Mystic Symbolism.

Dante’s Divina Commedia or Goethe’ Faust, or Tagore ” Geetanjali” or Aurobindo’s ” Savitri”, were the product of the Intuitive Mind or the right Hemisphere.

Einstein’s Theory of Relativity, Newton’s Laws of Motion or Kepler’s Laws of Planetary Motion, were the product of the Rational Mind or the left Hemisphere.

Poetry is divine. It is the center and the circumference of all knowledge and it comprehends all science !

The Law of Conservation of Mass Energy states that Truth ( Mass Energy ) can neither be created nor destroyed.

The sum total energy in the Universe is an absolute constant. This Total Mass Energy was what the ancient Seer Poets called as the Indestructible Reality ( Avinashi thu tadvidhhi yena sarvam idam tatam ).

Our bodies belong to the universal sea of Matter. Our minds to the sea of Universal Mind. The conserved Mass Energy is the same ( Samam Brahma ).

If the total energy is not Kshara or destructible, then it is Indestructible or Akshara ( Aksharam Brahma ).

The ancient Seer Poets spoke of Reality negatively, initially. They said It is not this, It is not that ( as this is finite and that is finite, whereas Reality in Infinite ). At the same time they spoke of it positively, they said It is this, It is that, It is all ( sarvam brahmamayam ). Because they were first indicating that the Absolute is non-relative or the Infinite is non-finite. Then they said the Absolute is that which includes all relatives ! Brahman, the Absolute, they said, is Matter, is Life, is Mind, is Supermind, is Cosmic Delight, is Existence- Consciounsess – Beatitude !

The modern physicist, if he were to speak of the Total Mass Energy in the Universe, will say the same thing. That Reality or Mass Energy is this, It is that, It is all !

Niels Bohr conceived the principle of Complementarity – that items have contradictory properties. The photon, for instance, is both a particle and a wave, two apparently mutually contradictory properties. One of his famous students was Heisenberg, who bequethed to the scientific world the Uncertainty Principle.

In Eastern philosophies, Reality was defined as an Indeterminate which include contradictory properties. Opposites coexist in Realty. The Absolute Being contains both the finite and the Infinite. The Law of Complementarity, discovered by Bohr, was not altogether new to the ancient mystics, the Seer Poets !

The Absolute Brahman was defined by them as both Impersonal and Personal, Nirguna and Saguna. It is both Being & Non-Being, The Absolute & Relative, the One and the Innumerable, the Formless and the delirium of forms. It is the Being which turns into Becoming but is always itself and other than its becomings !

Matter, then, has dual properties. Is both Particle and Wave. The Copenhagen Interpretation of Quantum Mechanics ( Copenhagen is the place where Niels Bohr came from )in 1927 accepted the dual properties of the Electron !

Does that mean that the ocean of Matter which we see around us, is only solid, particle like?

Or does that mean it is only Wave like ?

The De Broglie Hypothesis and the Shroedinger Wave Equation says that Matter has both properties – it has wave like properties and at the same time it has particle like properties !

If Matter be Truth or Reality, will we not pray to Matter thus

O Matter ! thou art both Particle and Wave !

The ancient Seer-Poets spoke the same mystic language, the language of Transcendental Physics !

Thou art Being, which turns into Becoming but is always other than its Becomings,

Thou art the Indeterminate, which teems with mutations and differntiae

Thou art the Universal, who individualises itself
Thou art the Individual, who universalises itself

Thou art the One, which turns into an innumerable multitude

Reality and Unrealty, both are Thee !

I desire nothing from Thee
I desire only Thee !